https://voloom.com

THE CHALLENGE: Voloom is the world’s first hair volumizing iron, was designed to add huge volume to hair. After taking over from a previous agency, Hawke Media helped restructure the client’s entire Amazon account, with an emphasis on growing the customer base.

OUR SOLUTION:

  • Improved consumer-facing content with better imagery, messaging, and videos
  • Reallocated excessive spend away from keywords that weren’t converting
  • Three-month discovery plan to optimize non-branded, long-tail campaigns


AMAZON ROI

1,210%

Voloom

https://voloom.com

THE CHALLENGE: Voloom is the world’s first hair volumizing iron, was designed to add huge volume to hair. After taking over from a previous agency, Hawke Media helped restructure the client’s entire Amazon account, with an emphasis on growing the customer base.

OUR SOLUTION:

  • Improved consumer-facing content with better imagery, messaging, and videos
  • Reallocated excessive spend away from keywords that weren’t converting
  • Three-month discovery plan to optimize non-branded, long-tail campaigns


AMAZON ROI: 1,210%

Amazon Services

Hawke’s Amazon team optimized Voloom’s storefront, improving consumer-facing content with better imagery, messaging, and videos, and reallocated excessive spend away from keywords that weren’t converting with a three-month plan to scale new customer acquisition through testing non-branded, long-tail keywords to discover what works and what doesn’t.

Since taking the reins from Voloom’s previous agency, Hawke campaigns have earned a 1,210% lifetime Amazon ROAS.

www.amazon.com/voloom

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