Articles by

Melissa Portillo

Melissa is Hawke Media's Creative Director, leading a team of web and graphic designers building beautiful websites and creative assets for clients in all categories.


Web
May 16, 2019

How to Create a Landing Page: 7 Elements to Keep in Mind

Landing pages are highly effective conversion tools when structured properly. Here are some tips to make the perfect landing page.

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Branding & Creative
September 21, 2016

Six Things to Create the Best Mobile Friendly Site

Sales on smartphones are up 45 percent in 2016 causing a lot of e-commerce companies to think about optimizing for smartphones.

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Branding & Creative
September 16, 2016

The Best E-Commerce Website Design - Part Two

Your website also has to provide “little extras” that play a big role in taking e-commerce website design to the next level in user experience.

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Branding & Creative
September 15, 2016

The Best E-Commerce Website Design - Part One

The e-commerce website design can have a huge impact on the sales and experience a consumer has, which in turn can lead to an increase or decrease in sales.

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Branding & Creative
April 23, 2015

How to Double Website Conversion: Part 2

Engage shoppers right when they arrive on your site. The more impressions that your pop up gets, the more opportunity for a website conversion.

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Branding & Creative
April 15, 2015

How to Double Website Conversion: Part 1

A visitor comes to your website: you must to engage them in order to drive a conversion. You need effective tactics and knowledge on how to engage your visitor.

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Marketing Strategy
March 3, 2015

How to Grow Your Brand with Facebook Video Ads

Facebook video ads give us a chance to connect with our customers on a deeper level than a generic call-to-action ad and build real brand loyalty.

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