By

Mike Banuelos

in

Marketing Strategy

Last-Minute Strategies to Save Black Friday

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By

Shayna Zeigen

in

Content & Social Media

Seasonal Versus Evergreen Content: The What, When, and Why

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By

Rachel Broas

in

Lifecycle Marketing

4 Ways to Increase Email Open Rate This Holiday Season

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Marketing Strategy
December 12, 2018

8 Ecommerce Platforms We Love

Written by

Jared Rosenberg

Part of any successful ecommerce strategy is picking the best platforms to operate the various channels in the most efficient way. Check out our faves!

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Content & Social Media
December 11, 2018

9 Effective Content Formats Every B2B Company Should Use

Written by

Jared Rosenberg

Check out the nine most effective content formats for B2B companies to develop trust and credibility within their target market.

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Paid Media
December 10, 2018

10 Tips for a Killer Facebook Marketing Strategy

Written by

Shayna Zeigen

For our third installment in our 12 Days of Marketing series, here are 10 tips for creating an efficient and effective Facebook marketing strategy.

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Lifecycle Marketing
December 7, 2018

11 Ways to Boost Your Email Marketing Strategy

Written by

Shayna Zeigen

The second piece of content in our 12 Days of Marketing series is all about the different ways to boost your email strategy.

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Marketing Strategy
December 6, 2018

12 Digital Marketing Trends to Pay Attention to in 2019

Written by

Shayna Zeigen

The first in our 12 Days of Marketing content series, here are 12 digital marketing trends to pay attention to in 2019 to ensure marketing success!

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News & Events
November 30, 2018

Hawke Media Named Company of the Year, West by Best in Biz Awards...and more!

Written by

Shayna Zeigen

Hawke Media has been raking in the awards and we want to share some of our wins with you. Check out the latest additions to our trophy case!

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Lifecycle Marketing
November 28, 2018

Facebook Messenger Marketing

Written by

Hayley Maltz

Check out our step-by-step guide to building effective, conversion-boosting Facebook Messenger marketing campaigns with chatbots.

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Lifecycle Marketing
November 26, 2018

Keep Calm and Email On: Email Marketing Best Practices for the Holidays

Written by

Shayna Zeigen

December is a crazy month for retailers. Use these email marketing best practices to help ensure your holiday campaigns are as successful as possible.

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Marketing Strategy
November 14, 2018

Marketing Tips: Using Google Analytics to Plan Your Strategy

Check out these marketing tips on how to use insights from third-party analytics platforms (like Google Analytics) to build an effective marketing plan.

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Web
November 8, 2018

How to Place a Google Analytics Pixel (3-Step Tutorial)

Written by

Eric Smejkal

Check out our easy to follow, step-by-step guide to placing a Google Analytics pixel, so you can properly track your website's data.

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News & Events
October 18, 2018

Hawkefest 2018: A Recap

Written by

Sara Ehlers

Take a look at what went down at Hawkefest this year, LA's premier ecommerce "anti-conference," where the best and brightest in the industry come to play!

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Web
September 25, 2018

Do More Than Just Sell: How Shopify Can Kickstart Your Ecommerce Business

Written by

Michelle Deery

Shopify can help you do so more than just sell your product. Learn how the platform and its many features can help kickstart your ecommerce business.

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Marketing Strategy
September 17, 2018

The Top 5 Ecommerce Conferences to Attend in Q4

Written by

Shayna Zeigen

Attending ecommerce conferences is a great way to set yourself up for success in 2019. Here are the best conferences to attend in the last quarter of 2018.

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Content & Social Media
September 4, 2018

Video Killed the Radio Star: The Importance of Video Marketing

Written by

Shayna Zeigen

Video marketing is one of the most versatile and profitable channels of digital marketing. Learn how it can help your brand's overall marketing efforts.

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Marketing Strategy
August 21, 2018

The Future of Ecommerce: How Artificial Intelligence is Changing the Way We Shop

Written by

Amanda Peterson

Artificial intelligence (AI) is transforming the way consumers shop online. Find out how AI is influencing the future of ecommerce.

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