The competitive analysis and product market fit package provides a 360 view of your brand and/or product and it’s compatibility and competition in a given industry/vertical. Primary, direct, adjacent and even aspirational competitors are identified to gain a better understanding of industry benchmarks, messaging & aesthetics, channel mix, best practices & pitfalls, key differentiators, pricing & merchandising and overall market-share availability. Based on analysis and insights, key recommendations and opportunities will be delivered.
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